Argentinian - American
Multidisciplinary Creative
THE WORK
〰️ art direction
〰️ creativity
〰️ copywriting
〰️ art direction 〰️ creativity 〰️ copywriting
B-SIDE
personal
〰️ challenge
〰️ experiment 〰️
personal 〰️ challenge 〰️ experiment 〰️
Yo! I’m Mako ♥
¡hola!
〰️ hi!
〰️ ¡ciao! 〰️
はじめまして! 〰️
¡hola! 〰️ hi! 〰️ ¡ciao! 〰️ はじめまして! 〰️
Hi, I’m Mako! My ID says “Gisela”, but no one calls me that anymore… Well, my mom does, I guess.
I was born and raised in Buenos Aires, Argentina. I moved to the US in late 2012 and got an “Alien of Extraordinary Ability” Visa for my work in the field of the Arts. Then, in 2022, I’ve mutated into an US citizen.
I’m a Renaissance (alien?) woman. I’ve studied and worked on anything and everything that caught my attention: Illustration, graphic design, graffiti, animation, video games, manga, art toys… I’ve even done a few tattoos!*
One day, I’ve discovered that all those weird unrelated things can come together in a field that I always loved: Advertising.
It just clicked.
So, I’ve put my extraterrestrial brains to work towards that goal, and now I’ve got diplomas on both Art Direction & Copywriting programs from Miami Ad School, and I’m on my senior year of a BA in Advertising at Universidad de Palermo.
This portfolio (!) also won a D&AD award and I was selected to be part of the New Blood Academy 2024, so I learned more stuff there.
I also study Italian and Japanese, and trying to figure out 3D software on my spare time.
This alien form feeds on knowledge.
And chocolate, who am I kidding.
TOOLS
Photoshop - Procreate - Clip Studio Paint - Illustrator - After Effects - Premiere - Indesign - text & image AIs - Rough Animator - Figma
AGENCY EXPERIENCE
Art Director - Internship // MullenLowe Singapore
Art Director - Internship // TBWA Buenos Aires
Art Director - Internship // Droga5 New York
Art Director and Copywriter - Internship // Wunderman Thompson Tokyo
AWARDS & HONORS
2024
Winner - D&AD New Blood: The Portfolios
Highlighted work - Ads of The World - “Choose Your Own Story”
1st Place - Universidad de Palermo // Creatividad Palermo, Advertising V - “Brindadas”
Gold - Miami Ad School // Top Dog Awards Q4 - “Hangover Insurance”
Bronze - Miami Ad School // Top Dog Awards Q4 - “Pre-Game Can”
Mention - Miami Ad School // Top Dog Awards Q4 - “Stories that transform you”
1st Place - Universidad de Palermo // Professional Development Projects, Social Impact - “Stress on Teenagers”
Highlighted work -Ads of the World - “Hangover Insurance”
2023
Highlighted work - Ads of The World - “Corona D”
Highlighted work - Ads of The World - “Fail Forward”
Shortlist - Consejo Publicitario Argentino // Premios Obrar - “Corona D”
Shortlist - Consejo Publicitario Argentino // Premios Obrar - “Fail Forward”
Shortlist - Miami Ad School // Top Dog Awards Q3 - “Corona D”
Bronze - Miami Ad School // Top Dog Awards Q2 - “Fail Forward”
Silver - Miami Ad School // Top Dog Awards Q2 - “Lost and Found Lyrics”
EDUCATION
2024 New Blood Academy - D&Ad
2023-2024 Copywriting Program - Miami Ad School Buenos Aires
2022-2024 Art Direction Program - Miami Ad School Buenos Aires
2021-2025 Bachelor of Arts, Advertising - Universidad de Palermo
2021-2024 Associate of Arts, Advertising - Universidad de Palermo
*more details on my ship log